At the core of Motricity's managed service solution is the award-winning Fuel™ 5 Platform. Fuel™ is a comprehensive, modular platform that enables Motricity's customers and content providers to deliver mobile content including ringtones, games, applications, graphics and music to virtually any mobile subscriber.
Motricity's worldwide customers and content providers depend on Fuel™ to reinforce brand, drive revenues and ensure delivery of licensed content. Motricity's Fuel™-driven suite includes:
- Fuel™ Storefront – Provides secure, robust merchandising and delivery via branded Web, WAP, SMS, XML and open interface storefronts.
- Fuel™ Portal – Delivers personalized and customized information services and content through a mobile browser.
- Fuel™ Community – Provides a platform to foster interactivity among consumers and deepen customer relationships.
- Fuel™ Catalog – Offers a large collection of leading "infotainment" applications and digital media titles from leading content providers and major music labels.
- Fuel™ Gateway Service – Manages and distributes millions of SMS messages with capacity, speed and throughput that can scale to operators maximum network capabilities. Gateway delivers content to mobile subscribers via WAP push and manages Premium SMS billing processes over multiple operator networks. Click here to download an overview of Fuel Gateway.
- Fuel™ Campaign Manager – Facilitates the distribution of content and applications, enabling the management of large-scale interactive mobile campaigns with real-time requirements such as in-show voting, polls and game trivia. This turnkey solution is licensed to customers to enable them to create, launch and manage mobile marketing campaigns using SMS technology. Click here to download an overview of Fuel Campaign Manager.

